Ascend Global Marketing (formerly Ascend ASAP) led by KC Echols – developed, managed, produced and activated events and concert tours sponsored by consumer brands including: Kraft Foods, Kraft BBQ, Nissan USA, PepsiCo, Sprite, Coca – Cola, R. J. Reynolds Tobacco Company, Philip Morris U.S.A. Wrigley Gum, Maybelline Cosmetics and Magnolia Spice Teas. The concert tours and live performance shows included recording artists Jill Scott, Jay-Z, Kid Rock, Wu Tang Clan, Eve, Joss Stone, Alicia Keys, Run DMC, Michael Bolton, and Busta Rhymes.
"I’ve had the pleasure of working with KC Echols and Ascend ASAP on a Fashion Show that was held at a Downtown Loft Venue. KC was an exceptional professional through the process and beyond. Her years of experience and rapport with multiple industries have won her a loyal client base."
Jasmine Mendez - Group Sales Manager at Sofitel Chicago Water Tower
"``MS. Echols is a detailed oriented and self starter professional, who delivers on schedule and on budget. I am very impressed with her innovative forward thinking which ensures her clients products and services receive maximum exposure to build brand loyalty among the target audiences. I recommend any company to utilize her services.``"
Clinton Evans EVP Distribution & Marketing at HBCU Network Inc.
"Ms. Echols is a exceptional business development and marketing figurehead in the Chicagoland area. She is extremely friendly, passionate and resourceful in her business efforts. We at Whooradio.com honor our relationship with Ms. Echols and the exciting experiences created with Ascend ASAP, LLC."
Sean Best - Owner, Whooradio.com
"``KC was a member of the activation team who brought the Kraft Kitchen with G. Garvin experience to life for African-American consumers, in multiple markets. KC is great at generating ideas and also at managing the necessary details...always with passion and professionalism. This experiential program was highly successful for the Kraft client and KC was a key reason why.``"
Ella Britton Gibson Managing Director (Independent Consultant) at LimeGreen, LLC
"KC Echols/Ascend ASAP has a knack for flawlessly managing brand events. Her events have been thoughtful, well planned and create an atmosphere of intimacy even with large crowd sizes. Any consumer brand looking to integrate event based efforts into their marketing mix should definitely look at KC and her vast events skill set. She delivers from concept through activation to post program analysis."
George Haynes - Strategic leader with advanced skill in developing innovative marketing ideas across digital, social, search and mobile
"I’ve worked with KC Echols/Ascend ASAP on numerous projects, including business and strategic development, event ideation, implementation and activation of events. KC is a savy event professional who thinks outside the box. Her creativity allows for her to develop and produce great events from concept through completion with ease. KC proved to be a strong, resourceful, leader who motivates her team to complete the projects in a professional manner. I would recommend KC to lead an event production. She is definitely someone you would want on your team."
Denise Nicole Collins - Marketing Integration Strategist & Advertising Account Supervisor
"KC Echols/Ascend ASAP and I executed several national projects with television networks. We worked with Black Entertainment Television (BET) bringing live broadcasts of some of their most popular television programs to Chicago. We worked on a variety of tasks including production, logistics, media support and brand connections. KC is always focused and able to think outside the box, developing ways to engage the urban market and connecting those audiences with consumer brands. Ascend ASAP and I are currently working on consumer brand marketing projects for Noir Woman Ad Network ( African American Women’s Ad Network), and our lifestyle brand magazine Noir Woman. We are highlighting Tracey Steele Skydive as she makes history as the 1st African American to skydive the highest point on each in 2012. I highly recommend KC for work with any project seeking innovative connections of multi-cultural audiences with consumer brands."
Dee Daniels - Founder/ CEO at Noir Woman Ad Network